MODULE 1 - THE MEDIA UNIVERSE

SESSION 2 : NEW MEDIA

Evaluation

SESSION 2 : NEW MEDIA

SKILLS TO LEARN

 

  • I am able to tell the difference between traditional media and new media.
  • I understand how social media have transformed the media landscape.
  • I understand the risks and opportunities of ‘citizen media’ and of young people using the internet.
  • I am aware of how algorithms influence what we see on the internet.
  • I understand how ‘filter bubbles’ work and I know the internet habits to counteract them.

 



LEARNER ASSESSMENT

 

Q1: Traditional media include:

  • A: Facebook, Instagram, TikTok.
  • B: Television.
  • C: Twitter.
  • D: Radio.

 

Q2: Social media is different from traditional media because:

  • A: Social media defined by collaboration.
  • B: Users of social media are serious professionals.
  • C: Social media are based on interaction.
  • D: Social media can spread high-quality news to a maximum number of people.

 

Q3: The concept of ‘citizen journalism’ refers to:

  • A: A practice that makes every social media user a powerful producer of news.
  • B: The responsibility social media users demonstrate at all times.
  • C: The importance of teaching journalists the concepts of free speech and freedom of the press.
  • D: The journalism training provided to every social media user.

 

Q4: Tech giants use algorithms to:

  • A: Offer each user the most suitable content.
  • B: Turn users’ clicks, likes, and purchases into profits.
  • C: Check information circulating on social media.
  • D: Influence user behaviour for commercial purposes.

 

Q5: When users are in a ‘filter bubble’, this means:

  • A: They can access a large number of filters to improve their photos and videos.
  • B: That they only go to websites containing fake news.
  • C: That they only have access to one type of information because of the algorithms used by tech giants.
  • D: That they spend too much time online.

 

Q6: The internet’s initial promise was to:

  • A: Provide users with access to personalised content.
  • B: Promote emancipation and freedom for its users.
  • C: Allow users to access new consumer products through ads.
  • D: Isolate users and test their critical thinking skills.

 

 

ANSWER KEY

 

  • Q1: B, D
  • Q2: A, C
  • Q3: D
  • Q4: A
  • Q5: C
  • Q6: B